Earlier this month, Jennifer Abshire sat down with SavannahCEO to discuss the importance of auditing your Internal Communications plan.

“As we get closer to 2024, we realize there are so many different ways we need to communicate with our own team, let alone with the people buying our products and services,” says Abshire.

At Abshire PR, we’ve seen over the years the significance and impact of auditing and enhancing your internal communications plan. Effective internal communication lies at the heart of any successful organization, serving as a lifeblood that keeps employees informed, engaged, and aligned with the company’s objectives. Auditing your existing communication strategies is the first step towards identifying areas of improvement.

Beyond fostering a more informed and engaged workforce, a well-crafted communication strategy can bolster employee morale, promote a sense of belonging, and ultimately drive productivity and innovation. This becomes especially important for businesses utilizing remote work and distributed teams. To stay competitive, organizations must view their internal communications plan as a dynamic framework that evolves to meet the changing needs of the workforce and their industry.

As we move into 2024, auditing and improving your organization’s communication should be a top priority for any business committed to success in the modern era. Not sure where to start? Abshire PR has helped countless organizations identify and improve their strategy, regardless of location or size. Reach out to us today and let us help you figure out the best way to tell your business’s story both internally and externally!

To watch Jennifer’s full interview with SavannahCEO, please click HERE.