FOR IMMEDIATE RELEASE
April 24, 2023

ATLANTA, GA: BankSouth Mortgage has partnered with MobilityRE to offer a new tool that allows their real estate partners to provide a custom, co-branded home search app to their clients. The customized agent apps include the real estate agent’s logo and information, as well as the mortgage loan officer’s information and logo, enabling both real estate professionals to stay “top of mind” with their clients. It is designed to provide a convenient and powerful tool that provides timely, accurate, and reliable information about the local market, enabling home buyers to make informed decisions about purchasing a home.

The app is a user-friendly resource during the home search process and while navigating purchasing a home. It provides a wealth of information including MLS listings, GPS searches, real-time notifications, and listing alerts. It also includes helpful data, such as local market trends, property values, and other key metrics. “We believe that this app will be a game-changer for real estate agents and our loan officers,” stated Kim Nelson, CEO of BankSouth Mortgage. “Not only is it specific to each agent and loan officer, but the app is also customizable, so agents can tailor it to meet the specific needs of their clients.” In addition to all the benefits their clients experience with the app, agents can manage their leads from the built-in CRM system and share and message clients from within the agent app.

Rebecca Gilliam, VP of Digital Strategy & Marketing at BankSouth Mortgage stated, “We are excited to launch this innovative, co-branded app that empowers home buyers with the information they need to make informed decisions about purchasing a home.”

To learn more about BankSouth Mortgage’s co-branded agent apps, please contact your local BankSouth Mortgage Loan Officer at https://banksouthmortgage.com/locations/ or visit www.banksouthmortgage.com.

About BankSouth Mortgage:
BankSouth Mortgage is a leading mortgage lender committed to providing exceptional service to its clients. The company has a deep understanding of the real estate industry and a passion for creating innovative solutions that help drive success. The BankSouth Mortgage team consists of experienced professionals, deeply committed to serving their clients and communities.

Media Contact:
Rebecca Gilliam
VP, Digital Strategy and Marketing
rgilliam@banksouth.com
470.514.2465