Executive Counsel

While the number crunchers are consumed with data and projections, success is not just about numbers. Failing to plan for how your company will handle various PR and marketing efforts can also affect your bottom line. Every company needs to create a strategic plan that will help it deal with the challenges each business faces from year to year.

At APR, we offer much more than just traditional media relations. We also provide a wide range of strategic services, helping corporate executives, entrepreneurs and small business owners develop effective business strategy to encourage healthy growth. The firm’s principals offer executive counsel to many area CEOs and serve as well-respected resources for timely information, advice and strategy including:

  • Business Strategy – Comprehensive business strategy for CEOs, top executives and business owners
  • Public Relations and Marketing Strategy – Strategic public relations and marketing solutions as well as fresh creative ideas  
  • Executive Counsel – Timely, insightful counsel on a wide range of CEO issues, from management challenges to strategic growth
  • Market Intelligence – Insider information about market trends and industry-specific issues
  • Facilitation and Training – Meeting facilitation, board retreat facilitation, on-site training, media training, crisis communications training and more




  • We are excited at Bouhan Falligant to begin working with APR as our public relations professionals. Their depth and breadth of knowledge in their industry, as well as their ties to the local and regional communities we serve, make them invaluable members of our team.

    John G. Lientz,
    Partner, Bouhan Falligant
  • APR is the gold standard in reaching the news media about HSF’s events and projects. They consistently go above and beyond the call of duty and make us feel like their top client.

    Daniel Carey,
    President and CEO, Historic Savannah Foundation
  • Abshire Public Relations delivers invaluable executive counsel and strong insight into the local market.

    Greg Parker,
    President and CEO, The Parker Companies
  • When the City of Richmond Hill was looking for an experienced public relations team, we really didn’t have to look any further than APR. Their knowledge of city and county government — in addition to their strong community ties — made them the perfect fit for us.

    Chris Lovell,
    City Manager for City of Richmond Hill
  • Abshire Public Relations truly exceeds our expectations. They’ve secured major national, regional and local media coverage that helps increase visitation and raise awareness of Tybee Island as a year-round visitor destination.

    Sara Lane,
    Director, Visit Tybee
  • Abshire PR has made a tremendous difference in our ability to market our organization. They are a critical part of our team and continually amaze us with their results!

    Patti Lyons,
    President, Senior Citizens Inc.

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