Fund Development Consulting
Our position as the leading public relations firm in the Savannah area has allowed our team to work hand-in-hand with some of the most prominent and business and community leaders, as well as notable projects, in the southeastern region. Our extensive network of contacts and knowledge of local and regional political and community relations have served our clients well. APR takes pride in our ability to serve as community connectors and are often called upon to serve in the role as advisor for our clients’ important fund development projects.
We can help your organization design and implement an effective fundraising plan, monitor the campaign process and help ensure its success through all phases of the project. We begin by defining a realistic campaign goal, identifying the best prospects for lead gifts, educating area influencers, and then by developing and executing the plan to cultivate and solicit donations effectively.
Here is a quick overview of services APR can provide to assist in your upcoming fund development campaign:
- Establish the campaign’s purpose and duration from the feasibility data
- Determine a campaign goal
- Develop a case for level of giving
- Identify key campaign leadership
- Develop fundraising strategy and support for cultivation and solicitation
- Create a lead gift prospect list
- Develop well-crafted collateral materials for fundraising efforts, including talking points
- Advise on public relations strategy and support
- Facilitate volunteer training
- Coordinate with staff to set volunteer appointments with community influencers
- Follow up with board members to ensure goals are being met
- Provide monthly reports that track progress
If you need help creating comprehensive campaign infrastructure including campaign timeline, leadership roles and responsibilities, gift tables, solicitation structure, prospect management, campaign tracking and reporting, APR can assist you from start to finish. In addition, APR can provide editorial expertise concerning the development of all campaign materials and publicity to include the case statement and press releases, as well as provide direction and guidance with donor lists, solicitation strategy and consult with campaign team in regards to overall objectives.
APR is the gold standard in reaching the news media about HSF’s events and projects. They consistently go above and beyond the call of duty and make us feel like their top client.Daniel Carey,President and CEO, Historic Savannah Foundation
One major benefit of working with Abshire Public Relations is you don’t just get an account manager; you get an entire team. We’re able to receive excellent executive counsel, knowledge of the market, philanthropic strategy, focused media relations and top-notch writing all in one-stop shop.Ryan Price,Vice President, JE Dunn Construction
“We are excited at Bouhan Falligant to begin working with APR as our public relations professionals. Their depth and breadth of knowledge in their industry, as well as their ties to the local and regional communities we serve, make them invaluable members of our team. They spend the time necessary to understand us and our profession, and to help us effectively develop new opportunities.John G. Lientz,Bouhan Falligant
Abshire PR has made a tremendous difference in our ability to market our organization. They are a critical part of our team and continually amaze us with their results!Patti Lyons,President, Senior Citizens Inc.
We are excited at Bouhan Falligant to begin working with APR as our public relations professionals. Their depth and breadth of knowledge in their industry, as well as their ties to the local and regional communities we serve, make them invaluable members of our team.John G. Lientz,Partner, Bouhan Falligant
Abshire Public Relations truly exceeds our expectations. They’ve secured major national, regional and local media coverage that helps increase visitation and raise awareness of Tybee Island as a year-round visitor destination.Sara Lane,Director, Visit Tybee
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Fund Development Consulting