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Influencers: Your Unused Pot of Gold

Friday, August 19, 2016

Influence: the capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

Every single one of us is influenced by others actions and opinions on a daily basis.  We all have people we trust, admire, and look to for advice and information.  Why not garnish that power to influence others to use our product or service?  Yes, we can send the pretty press release, create a sensational news story, or throw the grand opening of the year. But, does that gain loyal followers and customers?  The answer: hardly!  It may allow for media attention that week but there needs...

Lessons from Interns

Friday, August 12, 2016

It’s hard to believe (especially when you live in the 100+ degree heat in Savannah), but summer is drawing to a close. One of the busiest seasons for public relations -- the fall -- will be upon us soon.

The end of summer also means students -- in particular, interns -- will be going back to school. At Abshire Public Relations, we have been especially blessed to be able to work with some super talented, smart and vivacious public relations students.

While there are a lot of articles about what interns can do to get the most out of their internships, they are...

My Intern Experience by Ansley Connor

Friday, August 05, 2016

This past summer, I have had the privilege to intern for Abshire Public Relations. It is hard for me to put into words what this opportunity has meant and done for me, but I certainly will try to give it the justice it deserves.

Going into this internship, I was a business marketing major at Georgia College and State University with no idea of what I wanted to be or do with that degree. Within two weeks of my internship, I had already gotten in touch with my advisor and changed my major to public relations. That means within just two weeks of helping to write press releases and attending meetings, I learned more...

Eagle University

Friday, July 29, 2016

This past June I had the opportunity to go to Kentucky to attend a leadership academy at the University of Louisville. I can’t lie and tell you all that this is what I was looking forward to in my summer and how excited I was, because I wasn’t. I actually was chosen to be sponsored to go on this trip and at first I was all for it because who wouldn’t take an opportunity like this? But as it got closer, I didn’t want to spend a week away from my friends and take a week off of my internship to learn about what I thought I already knew.

The first day I arrived, I immediately wanted to get a flight back home...

Advice to PR Graduates From Ansley Connor

Friday, July 15, 2016

I think everyone would agree that with everything we do in life, we all seek advice. Another person’s opinion can really help someone make an informed and supported decision in so many aspects of their life. Towards the end of college, all potential graduates are looking for is guidance on what to do after graduation and how to be successful in their chosen field. Every career path is different and the advice given for each of these paths can be very diverse so I specifically looked into the most significant words of wisdom for PR majors.

First and foremost, the most important and...

Simple Apps All PR Pros Need

Friday, June 17, 2016

To be a PR pro, you have to balance more things than one can imagine. You have to take care of all your clients, keep up with current news, while you are traveling and attempting to network and be at every important event.  One tool that has taken over our world, in so many aspects including the PR industry, is technology.  It is true that technology can be difficult, frustrating, and confusing, but at the same time once you figure it out, it can be very helpful.  Mastering the right tricks and gadgets can really lift a weight off a PR pro’s shoulders.  Here is a list of the most helpful PR Apps:

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Meet Ansley Marie Connor

Friday, June 10, 2016

And we’re back to introduce you to our second intern, Ansley Marie Connor!  Read below to see what Ansley is all about.  We are excited to work with Ansley this summer as she continues her college education at Georgia College and State University!

Full name: Ansley Marie Connor

Age: 20

School:...

Meet Anna Sutton Rouse

Friday, June 03, 2016

Hello, everyone!  This summer we are happy to welcome two interns to the Abshire PR team.  We asked each of them some different and interesting questions so that we (and you) can get to know them a little better.  You won’t know their favorite color by the end of this interview but might find out some interesting facts!  We don’t want to keep you waiting any longer so please meet our Summer 500 intern, Anna Sutton Rouse!

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5 Tips for the Aspiring PR Pro

Friday, April 29, 2016

It is that time of year again when soon-to-be college graduates are in the midst of applying for their first job or already have their dream job locked down.  We have found 5 great tips for those beginning their career in public relations!  Read below to see how you can work towards becoming a young PR pro:

  1. Create ORIGINAL visual content.  We all want to see something new and interesting that...

9 Reasons to Fall In Love with a PR Career

Friday, March 25, 2016

 

I ran across an article that listed 9 reasons to love a career in public relations and each reason has related to my experience thus far making me look forward to my future in public relations even more.  

Having graduated with a degree in advertising, I was not your typical public relations grad that had been learning the ins and outs of PR for the past 2 or more years.  But I did know two things: they were both creative career paths and I loved to write.

If you are in the...

Testimonials

  • Abshire Public Relations delivers invaluable executive counsel and strong insight into the local market.

    Greg Parker,
    President and CEO, The Parker Companies
  • We are excited at Bouhan Falligant to begin working with APR as our public relations professionals. Their depth and breadth of knowledge in their industry, as well as their ties to the local and regional communities we serve, make them invaluable members of our team.

    John G. Lientz,
    Partner, Bouhan Falligant
  • One major benefit of working with Abshire Public Relations is you don’t just get an account manager; you get an entire team. We’re able to receive excellent executive counsel, knowledge of the market, philanthropic strategy, focused media relations and top-notch writing all in one-stop shop.

    Ryan Price,
    Vice President, JE Dunn Construction
  • APR is the gold standard in reaching the news media about HSF’s events and projects. They consistently go above and beyond the call of duty and make us feel like their top client.

    Daniel Carey,
    President and CEO, Historic Savannah Foundation
  • “We are excited at Bouhan Falligant to begin working with APR as our public relations professionals. Their depth and breadth of knowledge in their industry, as well as their ties to the local and regional communities we serve, make them invaluable members of our team. They spend the time necessary to understand us and our profession, and to help us effectively develop new opportunities.

    John G. Lientz,
    Bouhan Falligant
  • When the City of Richmond Hill was looking for an experienced public relations team, we really didn’t have to look any further than APR. Their knowledge of city and county government — in addition to their strong community ties — made them the perfect fit for us.

    Chris Lovell,
    City Manager for City of Richmond Hill

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