Parker’s officially announced the “Why I Love Parker’s” Facebook Video Contest grand prize winners at a special awards banquet hosted by company president and CEO Greg Parker on May 30.
The following grand prize winners will receive free gas for one year:
Grand prize winner Nick Gant of Meddin Studios, who created the award-wining video in collaboration with Lloyd “KidSyc” Harold, donated the year of free gas to DaVena Jordan, executive director of AWOL, Inc., a local non-profit organization providing arts, performance and technology opportunities for at-risk youth.
KidSyc said he and Gant decided to donate the grand prize of a year of free gas to AWOL, Inc. so that the organization can use a newly-donated 15-passenger van to transport area youth to various programs without worrying about the cost of gas.
“AWOL is near and dear to my heart because they gave me my first job as a sound design facilitator after I graduated from college,” said KidSyc. “They help keep kids occupied and off the street after school, giving them a safe place where they can create something that is all their own.”
Contest participants were asked to create a short video that creatively captures why they love Parker’s and inspires others to love Parker’s. Five finalists were determined by the top number of “Love It” votes received by Parker’s Facebook fans. The remaining five finalists were chosen by a panel of judges selected by the Parker’s team. The three grand prize winners were selected and judged based on originality, creativity, entertainment value and the degree to which the message inspires others to “Love Parker’s.”
“The Facebook video contest was a creative way to reward our customers for being loyal Parker’s fans,” said Greg Parker, president and CEO of The Parker Companies. “Our customers did an amazing job of showing off their unique personalities and humor. We truly loved all the videos and appreciate the finalists being such great ambassadors for Parker’s.”
All video submissions will be considered for future Parker’s marketing purposes on TV ads, on the Parker’s website and on other social media channels.
“We would like to thank each of the participants who took the time to create videos,” said Parker. “We received nearly 3,400 votes for the contest videos. That’s an amazing number. I’m extremely impressed by our fans enthusiasm for Parker’s.”