Local News Continues to Draw Loyalty from Adults

We are funny creatures. Although we yearn to be worldly and know up to the minute news from across the universe, our top interests are local. In a recent survey, 72% of Americans follow the local news closely.

People feel comfort when they see hometown news, review the obituaries and seek out the successes of our local teams. Let that be a lesson for those who promote others. Sometimes the best news all day is the call from home.